Accept EMV Chip Cards Today
What is EMV?
EMV is a global payment specification that supports Chip and PIN/Signature technology designed to reduce fraud at the point of sale. EMV, which stands for Europay MasterCard Visa, is currently used throughout much of the world.
How does EMV benefit your business?
EMV provides increased security and faster checkout times. Card disputes will be reduced since the customer keeps their card in hand and security is improved because card data is passed directly to the payment processor. In 2015, Visa and MasterCard are requiring all U.S. merchants to convert their point-of-sale hardware to accept EMV chip cards or potentially be held liable for fraud that occurs at their business. Pivotal Payments is making it affordable for you to upgrade to this more secure platform now.
2015 Deadline & Liability Shift
The deadline to upgrade is coming up. The liability for fraudulent
transactions will then shift to the weakest link in the transaction chain
...and if you can’t accept chip cards, that could be you!